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T.R. Lawing Realty, Inc.
Charlotte-based T. R. Lawing Realty, Inc, a family-owned & operated residential property management company incorporated in 1957, sought to upgrade its custom software in 1991.
They wanted a platform that offered rugged stability, powerful report writing capabilities and more flexibility. As the company had grown, it had attracted a more sophisticated client base who were requesting more customized services than their current platform could provide. Intuit Real Estate Solutions (IRES) was the solution to their technology concerns.
“After a year-long search of many IREM-certified products, we found many products that were PC-based and offered a standard package of reports and features,” said Thomas R. Lawing, Jr., President of T.R. Lawing Realty, Inc.
“But few of these packages could be customized to the way we managed scattered residential properties. We are a specialty manager with more than 900 single-family rental homes whose portfolio cannot be loaded to a generic, shrink-wrapped package. We selected IRES because it is a stable company with the depth of experience and their systems offered the features we wanted,” Lawing added.
Managing the details
Lawing continued, “T. R. Lawing Realty strives to manage the details by minimizing down time between occupancies, constantly analyzing the details in the expense records, and asking and answering all types of property management questions. A powerful information system, agile and scaleable such as the IRES suite of programs, is critical to our success.
T.R. Lawing Realty knew when making their software decision that it was going to be a significant investment. They wanted to make sure the investment they were making in 1991 would last. And it has.
“We know that the 'culture' and 'staying power' of the supplier is most important. IRES has existed for more than 30 years and has the mass and momentum to be around for decades to come. Many software companies have come and gone while we've been a IRES client but we never worry about our provider going out of business or changing its core focus from property management,” explains Lawing.
Software with value
“Our property management business is service oriented and it's the people who make the difference,” says Lawing. “Software development and support is much the same and IRES has always attracted and retained some of the brightest, customer-focused personnel we've ever worked with. We receive good benefit for the money we spend with IRES and are proud to be one of their clients.”
About T.R. Lawing Realty, Inc.
T.R. Lawing Realty is a full service property management company with more than 45 years of experience. Services they provide include accounting, marketing, neighborhood information, maintenance and communications. For more information, please visit their website at www.trlawing.com.
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